Du - Mall of UAQ

Since its inception in 2006, du has consistently worked to enhance and expand its services within the telecommunications industry, aiming to contribute to economic and social transformation. From the outset, its mission has been to "add life to life" by offering mobile, fixed services, broadband connectivity, and IPTV solutions to homes and businesses across the UAE.

Currently, du is leading the way into a digitally enabled future by providing an expansive range of innovative mobile, broadband, ICT, network infrastructure, and fintech services. Its digital-first approach, powered by ultra-reliable fiber and 5G technology and supported by a robust partner ecosystem, is designed to deliver exceptional customer experiences.

Du's commitment to its customers remains strong, with a focus on meeting their evolving needs. By doing so, the company actively contributes to the UAE’s digital transformation and the advancement of businesses and society, aiming to shape a more interconnected and digitally advanced world.