In June, Dubai Summer Surprises, the emirate's yearly event, sales, and music program, will resume. This year's event, which promises 66 days of enjoyment, will take place from Friday, June 27, to Sunday, August 31.
Three separate shopping windows—the Great Dubai Summer Sale, Back to School, and Summer Holiday Offers—will serve as the focal points of this year's DSS. Numerous new deals, special promotions, and large mall activations will be brought to the city via these sales.
The Great Dubai Summer Sale will take place between Friday, July 18, and Sunday, August 10, while the Back to School sale will take place between Monday, August 11, and Sunday, August 31. The Summer Holiday offers will begin between Friday, June 27, and Thursday, July 17.
Throughout the summer, Dubai will host other major concerts in addition to these peak sales times.
